Tencent Research Institute, through its website TISI.org, has actively explored the development, trends, and applications of digital humans in the context of the virtual world and digital economy. It has published key reports such as the Digital Human Industry Development Trend Report (2023), which examines how technological progress, evolving user needs, ecosystem improvements, and regulatory standards drive the growth of the digital human sector. Topics include the transition from visually appealing avatars to intelligent agents with personality, the impact of generative AI on content creation, and legal implications such as portrait rights and voice synthesis. TISI also discusses integration of digital humans in livestreaming, entertainment, and enterprise services, and addresses compliance issues under China’s Civil Code. The institute serves as a thought leader in shaping the future of embodied AI and virtual identity within the broader digital ecosystem.