Xmov/Mofa Technology: Advancing Digital Human Innovation in AI


Xmov/Mofa Technology: Advancing Digital Human Innovation in AI

Xmov, also known as Mofa Technology, is an innovative Chinese AI startup that has carved a niche for itself in the realm of AI-powered digital humans. Since its inception in 2018, the company has been at the forefront of developing expressive and interactive digital humans, contributing significantly to the advancement of virtual influencers in the technology sphere.

One of the remarkable achievements of Xmov is the creation of highly realistic 3D AI personalities, such as Jing, a virtual being showcased at a launch event in Shanghai that garnered considerable attention. This achievement not only demonstrates Xmov’s technical prowess but also its commitment to enhancing the realism and interactivity of digital human representations.

Under the visionary leadership of CEO Chai Jinxiang, Xmov has set ambitious goals for its virtual humans. Chai Jinxiang, with over two decades of experience in AI and computer graphics, outlines that a 3D virtual human should encompass three core capabilities: a compelling physical appearance, the ability to express through video and interactivity, and professionalism, which involves specialized capabilities in specific domains. This comprehensive approach is aimed at revolutionizing various business scenarios and touchpoints, reflecting Xmov’s mission to bring about transformative changes across industries through virtual beings.

Xmov’s roadmap for the near future includes democratizing its AI-Generated Content (AIGC) virtual human technology. The company plans to open this technology to more third-party developers within the next one to two years, aiming to create a prosperous ecosystem for virtual human applications. This strategy is indicative of Xmov’s collaborative and inclusive approach, fostering innovation and entrepreneurship in the virtual human sector.

The company’s portfolio boasts a range of groundbreaking products. At a key launch event, Xmov unveiled its vision for 3D virtual humans, emphasizing not just high-quality appearances but also their cost-effectiveness, accessibility, and scalability. The announcement of the world’s first end-to-end hyper-realistic 3D virtual human industrial production line was a milestone, marking Xmov’s commitment to industrializing virtual human technology.

The product lineup includes “Mofa Speaks,” a virtual human video AIGC platform designed to streamline brand messaging through video, making AI-generated video creation as simple as making a PowerPoint presentation. “Mofa Shines” is another flagship product, a virtual human livestream AIGC platform that facilitates low-threshold, low-cost, high-quality, and scalable virtual e-commerce livestream services. Lastly, “Mofa Magic” is a virtual human service AIGC platform that assists businesses in creating tailored AI virtual human services for specific business scenarios.

“Mofa Ling,” another innovative product, supports businesses in creating AI interactive virtual humans, catering to diverse needs like online consultation, product recommendation, or customer service. This product exemplifies Xmov’s focus on providing personalized and convenient experiences that significantly enhance user satisfaction and loyalty. Additionally, “Mofa Speech,” an AIGC Virtual Human Video Generator, addresses the challenges of daily virtual human video production, showcasing Xmov’s self-developed AIGC capabilities.

Established as a content tech company, Xmov has its core focus on computer graphics and AI technology. The company has not only created numerous industry benchmarks but also aspires to empower businesses and individuals with its innovative products.