#bluefocusgroupcom
**Blue Focus Capitalizes on the Rise of Virtual Digital Humans **
According to Wang Yunlin, the head of Blue Focus’s East China operations, virtual digital humans offer considerable flexibility and adaptability for brand marketing. They can be tailored to specific consumer scenarios, enabling brands to present more attractive and novel elements to their audience. They can also facilitate the “youthful” transformation of brand images and help stimulate consumers’ inner needs.
Moreover, Blue Focus also sees the cost-effectiveness of virtual digital humans. As an example, Wang Yunlin revealed that based on their company’s service case data, the cost of having a digital person host a live stream per hour is only 1/20 of a real human host. Even if the conversion rate in some categories is only 35% of that of a human host, the net profit after deducting labor costs is still twice as much.
Blue Focus is keen on integrating these digital human technologies into its marketing and branding strategies. It’s positioning itself to leverage the trend of the growing popularity and commercial viability of virtual digital humans.
https://www.xhby.net/tuijian/202305/t20230520_7946018.shtml
https://www.xhby.net/tuijian/202305/t20230520_7946018.shtml