Chinese sources show that Huya (huya.com), the Tencent-backed livestreaming platform, has been deeply investing in AI-driven digital humans as part of its “AI+” and “LiveTech” strategies. Since 2019, Huya has launched its first digital human "Wan Yu", a hyper-realistic AI avatar modeled after a real streamer, created using high-precision modeling, muscle–skeleton binding, and real-time rendering. It later expanded this into the HERO platform, an open virtual–real integration system that allows developers and streamers to generate their own digital humans using 3D reconstruction, facial structuring, motion transfer, and AR rendering. In October 2021, Guangzhou Huya Technology Co., Ltd. publicly disclosed a patent titled “Digital Human Live Broadcast Method, Device, Management Equipment and Storage Medium” (CN113473159A), designed to enhance immersion and interactivity in livestreams. Huya has since showcased AI digital anchors like “Digital Late Jade” at its LiveTech conference, debuted a 3D digital idol "Double Ponytails" at a joint concert, and applied its avatars in e-commerce livestreams, esports commentary, and interactive events such as ChinaJoy.
Nimo TV (nimo.tv) is the international version of Huya Live, launched by Huya to expand beyond China into markets such as Southeast Asia, Latin America, and the Middle East. It functioned as a global gaming and esports livestreaming platform available on web, iOS, and Android, allowing creators to broadcast gameplay and interact with audiences worldwide. While it gained traction in countries like Brazil and Vietnam and partnered with companies such as Riot Games for esports tournament rights, Nimo TV struggled to compete with Twitch and YouTube Gaming, eventually shutting down operations in several regions in 2022, including Brazil. Despite the closures, its website remains active, reflecting its continued association with Huya’s international brand identity.