StarHeir Technology, founded in March 2021 and backed by investors including NetEase, specializes in developing ultra-realistic virtual humans and digital fashion assets. The company has crafted a range of photorealistic digital avatars—such as Reddi, Vince, Vila, and Nami—and collaborates with major fashion and lifestyle brands like Gucci, Max-Mara, Air Jordan, and L’Oréal to produce digital shows, music projects, and virtual clothing. While they share updates through outlets like 36Kr, Forbes China, and Sina, StarHeir does not appear to maintain a standalone public website.