#ayayinetcn #xiaohongshucom
Shiseido, the global beauty brand, has collaborated with four virtual digital humans – “Fashion Blogger” AYAYI, “Virtual Idol” Noah, “AI Artist & Fashion Designer” MUSE, and “AI Artist & Technology Development Officer” ALPHA – to endorse its product, Ultimune Power Infusing Concentrate. These virtual humans, owned by **Ranmai Technology** (ç??麦ç§?æ??), are becoming increasingly popular, especially on the Xiaohongshu platform. Ranmai Technology, a company that operates and manages digital asset and meta-universe content, has received multiple rounds of financing since its establishment in October 2020. This partnership exemplifies a growing trend in the beauty industry of digital human collaborations, with other virtual influencers like ALiCE already having large followings and partnerships with brands like L’Oreal and Sulwhasoo.
https://www.chaileedo.com/shiseido-unveil-four-digital-human-at-once
https://www.chaileedo.com/shiseido-unveil-four-digital-human-at-once