>> Ameen, N., Cheah, J. H., Ali, F., El-Manstrly, D., & Kulyciute, R. (2023). **Risk, Trust, and the Roles of Human Versus Virtual Influencers**. *Journal of Travel Research*, 00472875231190601.
>> Ameen, N., Cheah, J. H., Ali, F., El-Manstrly, D., & Kulyciute, R. (2023). **Risk, Trust, and the Roles of Human Versus Virtual Influencers**. *Journal of Travel Research*, 00472875231190601.