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**Easy Point Worldwide Launches KreadoAI, the First AIGC Digital Marketing Creation Platform**
Shanghai Stock Exchange News reports that on July 12th, Easy Point Worldwide released its first AIGC digital marketing creation platform, KreadoAI. The platform relies on four solutions: “AI digital humans, AI models, AI tools, and AI creative assets”, aiming to provide comprehensive services in the marketing field for more overseas brands, enhancing efficiency while reducing costs.
During the Huawei Developer Conference 2023 (Cloud) held from July 7th to 9th, Easy Point Worldwide signed a deep cooperation agreement with Huawei Cloud for overseas marketing AIGC large models. They will deepen their cooperation based on Huawei Cloud’s Pan Gu model, focusing on areas such as joint creation of a large model strategy for overseas marketing, deep collaboration with AIGC and cross-border e-commerce platforms, optimization of BI and DSP/SSP architecture, and modernization of applications. Easy Point Worldwide is the first partner of Huawei Cloud in the AIGC field for overseas marketing.
At the KreadoAI launch event, Yaya Yang, Vice President of Easy Point Worldwide, stated that KreadoAI represents a new starting point and journey for the company in the era of large AI models. Through KreadoAI, they hope to continuously expand application scenarios in various industries, build multi-industry solutions, and comprehensively help overseas companies improve marketing and content creation efficiency, build new user experiences, and thus enhance business operations.
KreadoAI offers four major solutions, including AI digital humans, AI models, AI tools, and AI creative assets. For example, the AI digital humans solution has three main features: AI digital human broadcasting videos, 1:1 real human digital human clone, and voiceprint cloning. It can provide over 140 languages and nearly 100 digital human character templates. By just inputting marketing text or keywords, it can generate digital human broadcasting videos, greatly saving video production time, and has already been applied in areas such as business travel recommendations, e-commerce shopping, app downloads, education and training, and corporate services.
The AI model solution already supports e-commerce customers in sectors such as wigs, clothing, glasses, etc., generating product display images with the precision of studio photography, encompassing different regions, skin tones, ages, expressions, etc.
KreadoAI’s AI creative assets solution can be based on major overseas and domestic media like Google, Facebook, TikTok, Douyin, etc., to provide digital marketing management by focusing on creative trend insights, material marketing effectiveness data analysis, and hot content analysis before, during, and after marketing launches.
As a tech-driven international intelligent marketing service provider, Easy Point Worldwide is following the global trend of large AI models, fully integrating mainstream global AIGC general large models, and accelerating its layout in the field of artificial intelligence. It has realized the launch and exploration of commercialization of multiple AI products through independent research and development.
https://ggjd.cnstock.com/company/scp_ggjd/tjd_bbdj/202307/5089985.htm
https://ggjd.cnstock.com/company/scp_ggjd/tjd_bbdj/202307/5089985.htm