#geeiqcom
**Geeiq**, a London-based metaverse data intelligence company used by high-profile brands, has raised $8.2 million in a Series A funding round. The firm, which provides insights into the metaverse and Web3, plays a crucial role in helping brands understand the engagement and return on investment of their virtual avatars and digital assets in virtual worlds. Initially centered around gaming data, Geeiq has evolved to provide comprehensive insights into platforms like Roblox and Fortnite, where brand avatars and virtual identities play significant roles. With this new funding, the company aims to expand its reach, especially in the U.S., and further its work in the avatar-focused digital realm, anticipating future trends like augmented reality experiences.
https://www.voguebusiness.com/technology/fashion-metaverse-insights-startup-geeiq-raises-dollar85-million